Sofie Hooper

Senior Policy Advisor

Sofie Hooper leads on the IWFM’s wider policy work and as part of that role helps to raise the voice of the Institute, its members and the wider FM sector with a view to position the Institute as the authoritative voice of the profession.

The role contributes to policy development across a range of IWFM activities, helping to shape the political and regulatory environments through external representation at UK and global level.  

Coming from the world of consultancy, Sofie has significant experience in developing and implementing public affairs strategies for a wide range of clients including national and international trade associations and alliances as well as corporate clients. 

At IWFM, Sofie works closely with IWFM members, in particular the Special Interest Groups, to identify key issues and messages to be taken to government and other external stakeholders relevant to the wider FM industry.