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That’s what Fire Solutions, organised by Halma, sought to remedy. A brand-new approach to exhibiting saw six leading suppliers of innovative fire safety technology from the same commercial family hosted at a single stand – the largest in the event’s 46-year history. The largest, in fact, across 4 co-located shows in 2019 – FIREX International, IFSEC International, Safety & Health Expo and Facilities Show.
The six exhibitors featured at Fire Solutions were:
Each company had its own dedicated display area within the stand, which was designed to provide a one-stop-shop for customers, allowing them to move seamlessly between each one. In doing so it encouraged discussion and debate about a broad range of topics, technologies and solutions.To facilitate this, it also included meeting rooms for more intimate discussions with the participating companies, as well as a café for refreshments. In many regards, it acted as a self-contained mini-exhibition within FIREX International.
Aston Bowles, Marketing Director at Advanced said:
“FIREX International is a key event on the exhibition calendar for Advanced as it provides us with a fantastic platform to communicate with fire industry professionals. We’re keen to show that we continue to invest in our technology to ensure we stay at the forefront of the industry and look forward to the response we get from delegates on the innovations on show in our Product Discovery Lab.”
Gerry Dunphy, Exhibition Director, FIREX International said:
“We’re thrilled to be able to announce this truly unique project in partnership with our colleagues from Apollo Fire Detectors, Advanced, FFE UK, Argus Security, Klaxon, LAN Control Systems.”
“They’ve all been exhibiting as independent entities for a number of years, so to be able to work with them to bring this together is incredibly rewarding.
“Their collaborative approach is putting the customers’ interests first, and the insightful design of the stand will allow customers to effortlessly move from one area to another at the same booth. This is a highly innovative use of the potential on offer at FIREX International, and we look forward to seeing it in action at ExCeL London.”
FIREX International 2021 takes place on 12-14 July at ExCeL London. It connects 18,000 international fire safety professionals with 130+ suppliers and an extensive programme of product demonstrations, seminars, case studies and keynote speeches. To join Europe’s only dedicated fire safety event, register your interest now.